Remove Lead Capture Remove Lead Nurturing Remove Linkedin Remove Microsite
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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Her presentation about using LinkedIn successfully to generate leads was popular with the audience. We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. That’s generated a good amount of traffic and leads. If you just had one slide to present, what would be on it?

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MarketingSherpa Marketing Summit, Kim Albee of Genoo Talks Social Media Lead Gen

Smashmouth Marketing

Her presentation about using LinkedIn successfully to generate leads was popular with the audience. We run a microsite, B2B Online Marketing Pros, for our B2B Online Marketing group on LinkedIn. That's generated a good amount of traffic and leads. If you just had one slide to present, what would be on it?

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6 best Marketing and Advertising Campaigns for B2B Businesses

Valasys

The typical email campaigns fueled by addresses gathered from lead capture forms generated click rates of 2 – 3%. Consequently, it built an interactive microsite with an assessment tool that enabled users to discover what type of marketers they are. HubSpot commercial called “What is HubSpot?”.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

A conversion path is a series of website-based events that facilitate lead capture. In its most basic form, a conversion path will consist of a call-to-action (typically a button that describes an offer) that leads to a landing page with a lead capture form, which redirects to a thank you page where a content offer resides.