Engagio

JULY 20, 2023

CMO: High Intent Keywords in the last week: Why will your CMO care? Intent data is a tremendous source of insight for CMO’s. Intent can support your SEO Strategy as well as your social media and blog topics. I’ve even used it to keep my blog topics fresh and in line with market trends. The report layout: 3.

DemandBase 62

DemandBase CMO Sales Qualified Opportunity Demand Generation 62

Content4Demand

AUGUST 11, 2021

In a world where 80% of CEOs don’t trust marketers at all , the trend toward revenue-based marketing makes a lot of sense. You can’t draw a straight line from, say, a podcast listener or a social media follower to the revenue you’re generating. Read their tips and insights in The Content + Data Connection.

Lead Scoring 110

Lead Scoring Lead Ranking Sales Qualified Leads Intent Data 110

Zoominfo

OCTOBER 21, 2021

This goes for everything from tactical approaches to business development research to the underlying characteristics that make said prospects qualified enough to engage in the first place. The revealed trends, both good and bad, equip leaders to identify effective tactics and expose inefficiencies.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Zoominfo

NOVEMBER 9, 2020

This goes for everything from tactical approaches to business development research to the underlying characteristics that make said prospects qualified enough to engage in the first place. The revealed trends, both good and bad, equip leaders to identify effective tactics and expose inefficiencies. Related blog: What is intent data?

Sales Management 246

Sales Management Top of Funnel Sales Qualified Leads Work Management 246