Hubspot, SERP, WOMM and Youtube - B2B Marketing Zone

How to Use Content Marketing for Customer Retention

Marketing Insider Group

APRIL 6, 2021

Word of mouth marketing (WOMM) is still one of the most effective ways to share offerings and promotions with a larger audience. Source: HubSpot. You could offer free content to everyone through your blog, podcast, weekly newsletters, or YouTube channel. It’s one of the most trusted channels today. Funnels can lose momentum.

Top of Funnel

Top of Funnel Work Management Marketing Management Content Marketing

6 Tips to Evolve Your Content Strategy in 2020

Valasys

MARCH 5, 2020

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

Paid Content

Paid Content De-duplication WOMM Top of Funnel

B2B Marketing Zone

How to Use Content Marketing for Customer Retention

6 Tips to Evolve Your Content Strategy in 2020

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