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Mobile Marketing: Four Fascinating Findings from 14 Fantastic Facts

Webbiquity

Though Wikipedia may say home computers “became common” during the 1980s, it took 25 years for the computer industry to ship one billion PCs. 56% of email is now opened on a mobile device. In contrast, there were 1.5 billion smartphones shipped just from 2007 to 2016. Mobile users love video (ads, not so much).

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The Ultimate Guide to Marketing Campaigns

Hubspot

You might answer this with “email open rates,” “new Facebook Page likes,” “product pre-orders,” or all of the above. Email open rates and click-through rates. Check out tools like HubSpot , Buffer , and MailChimp to help you schedule and manage your campaign promotions. Click-through rate.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

According to Wikipedia , " Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fund-raising messages to an audience. Open rate - The percentage of emails opened in any given email marketing campaign, or the percentage opened of the total number of emails sent.