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Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts)

Webbiquity

Today this channel includes multi-author blogs and different formats like podcasting and video blogs ( vlogs ). Over 35% of bloggers are pitched every day or even more often by PR specialists—and the frequency is increasing. 10: Enterprise vs. SMB Marketing Trends for 2018: 22 Revealing Facts. #11: Bluleadz ).

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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B2B Marketing Guide

OutboundView

A sound strategy starts with knowing all the channels you can possibly allocate resources to – smaller organizations struggle with this because they can’t afford the $150K/year CMO with the requisite experience. B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc.

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The Big List of Content Marketing Acronyms

Brandpoint

Ad-value equivalency, or AVE, is a PR tool for measuring the success of a given earned media campaign or placement. PR and ad agencies will check the earned media’s performance against how much it would have cost to pay for that same media coverage. SMB: Small- to Medium-sized Business. AVE: Ad-value equivalency.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

New Chart: Survey Says Inbound Marketing Budgets on the Rise by HubSpot Blog. The Ultimate List: 100+ Facebook Statistics [Infographics] by HubSpot Blog. Overall, 79% of Fortune 100 companies are using at least one social media channel, with the highest use in European (88%) and U.S-based More than 1.5 based (86%) companies.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

are the most retweetable day/time of the week, per Dan Zarella of HubSpot. (I Facebook (71%) and Twitter (67%) are close behind…Other channels used by B2B marketers include YouTube (48%), blogging (44%) and online communities (22%).” And 73% of U.S. companies now use social media for marketing. Fridays at 4 p.m.