SnapApp
MAY 28, 2019
Strengthen Alignment With Your Sales Team. The key to a solid lead generation strategy starts internally within your organization, and research proves it. According to Hubspot, one in four companies say their sales and marketing teams are misaligned, or rarely aligned. Ready to get started?
Only B2B
MARCH 6, 2024
Investing in unqualified lead can be a major drain on your sales team’s time and energy, ultimately impacting your return on investment (ROI). Must Read: Quality Vs Quantity Lead Generation: Who Wins The Race? By employing various marketing tactics, you attract a broad audience and capture their interest.
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PureB2B
APRIL 25, 2019
(Content Marketing Institute, 2018) 63% of marketers said generating traffic and leads was their biggest challenge in 2018 (Hubspot, State of Inbound) 71% of B2B marketers reported old/outdated data as their primary challenge for maintaining data quality. SMG saw a 61% MQL to SAL. If you liked those stats, how about these?
PureB2B
APRIL 25, 2019
(Content Marketing Institute, 2018) 63% of marketers said generating traffic and leads was their biggest challenge in 2018 (Hubspot, state of Inbound) 71% of B2B marketers reported old/outdated data as their primary challenge for maintaining data quality. SMG saw a 61% MQL to SAL. If you liked those stats, how about these?
Lake One
JUNE 27, 2019
We often discuss the age-old battle that can go down between sales and marketing. Sales enablement according to HubSpot , is the technology, processes, and content that empowers sales teams to sell efficiently at a higher velocity. Lead Qualification. The tale of two disparate teams. And… enablement.
Lake One
JUNE 19, 2019
We often discuss the age-old battle that can go down between sales and marketing. Sales enablement according to HubSpot , is the technology, processes, and content that empowers sales teams to sell efficiently at a higher velocity. Lead Qualification. The tale of two disparate teams. And… enablement.
Adobe Experience Cloud Blog
MAY 12, 2016
One of the most popular sessions came from Joe Chernov, Vice President of Marketing for InsightSquared and a former marketing exec of both Eloqua and Hubspot, who made his stage debut for Marketo this year with a session called Growing Beyond Inbound with Account-Based Marketing.
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