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6 Tips to Evolve Your Content Strategy in 2020

Valasys

Hyper-personalized experiences are the key to win over customers & help not just in customer acquisition but, in turn, also bring more customers through positive word-of-mouth -marketing (WOMM) & a strong brand resonance across omnichannel. Read more on 8 Reasons why B2B Marketers Should Prioritize Word of Mouth Marketing (WOMM).

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Several academic pieces of research advocate the proven effectiveness of WOMM in driving sales conversions & in managing brands’ reputations through omnichannel marketing endeavors. Focus on Visual Content : According to a study by HubSpot, 80% of the marketers use visual assets in their social media marketing.

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How to Create Viral Content Strategy: Top 10 Tips for B2B Marketers

Valasys

In fact, according to a study by HubSpot 55% of marketers stated that blog content creation is their top inbound marketing priority. Infographics created for showing vital statistics related to particular studies, for example, make it easier to digest a huge amount of information.

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Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

Origin of Inbound Marketing: HubSpot’s co-founder, Brain Halligan, coined the term “Inbound Marketing” in the year 2005. According to HubSpot, Inbound Marketing can be defined as follows: “Inbound marketing is about creating valuable experiences that have a positive impact on people and your business.