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LoopFuse Captures More Web Traffic Data

Customer Experience Matrix

Summary: LoopFuse has extended its system to capture more Web traffic data, which lays the foundation for future analytics. LoopFuse recently released its latest enhancements, which it somewhat grandiosely labels as making it “ the First and Only Marketing Automation Solution with Inbound Marketing ”.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.) I’m sure I forgot a few.

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Marketing Automation Trends for 2010

LeadSloth

Matthew Quinlan , VP Field Operations, Loopfuse. Mike Volpe , VP of Inbound Marketing, Hubspot. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. Therefore, their lead generation and nurturing programs often focus only on email and web channels.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Traffic numbers may have been down in August, but the quality of blog posts certainly wasn’t. Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. They don’t have time. Opportunity?