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what is an effective marketer?

The Effective Marketer

Blogs, magazine articles, whole books were written on marketing strategies and tactics and how to tweak your website to get higher Google rankings, how to use Guerilla Marketing and all the other interesting tools in the marketer arsenal but those are mainly that: tools. You can follow any responses to this entry through the RSS 2.0

Planning 100
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Three steps for B2B marketers to build a personal social media presence

Chris Koch

Pick an RSS tool. One of the best ways to start is with RSS. There are a million tools out there for doing this, and you can integrate RSS feeds into your browser but I find that cluttered and distracting. Now, I have to admit that I’m not a diligent RSS follower. Before you can begin talking, you have to listen.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

Devise a simple one-page instruction sheet/FAQ on how to effectively use the Canvassing Lists and Templates, which communication media to use in different circumstances to contact them, and how to deal with telephone tag, non-responses and other situations when canvassing response is inadequate. Guerilla News Network. Crooks & Liars.

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How to Save the World - PKM An Update

Buzz Marketing for Technology

Devise a simple one-page instruction sheet/FAQ on how to effectively use the Canvassing Lists and Templates, which communication media to use in different circumstances to contact them, and how to deal with telephone tag, non-responses and other situations when canvassing response is inadequate. Guerilla News Network. Crooks & Liars.

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Confessions of a CKO: What I Should Have Done

Buzz Marketing for Technology

There has to be a better answer to telephone-tag and e-mail tag. Guerilla News Network. Who subscribes to your RSS. Meetings, training courses, presentations and other group activities are largely a waste of time -- theyre badly managed and often unnecessary, but we participate because were told we have to. Common Dreams.

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PKM and the Organization - Pollard

Buzz Marketing for Technology

Use RSS feeds to simplify publishing and subscribing to others content, and show employees how to use them and how to integrate this content into their personal taxonomy. Guerilla News Network. Bloglines My RSS Subscribers. Deploy Google Desktop or some other fast, simple, powerful desktop search tool. Crooks & Liars.

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Your website sucks

Biznology

Finally, do you have an RSS feed? We, the other half, need to use asynchronous guerilla tactics. See Your site doesn’t share and add to it whether or not you want people to engage you in other ways, such as web-to-voice, web-to-phone, or real-time live chat. Your site is too shallow. On the web, you need function over form.