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Customer Anthropology: The Art of Observation

Buzz Marketing for Technology

Once youre in, you need to bring all the observational tools you can. Cameras, video and audio recorders, observation checklists -- not all that different from birdwatchers tools! Now thats a powerful business tool. Island Press. Guerilla News Network. 2:18:13 PM trackback []. comment []. SEARCH SITE. Gil Friend.

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How to Save the World

Buzz Marketing for Technology

Island Press. Guerilla News Network. BLOG TOOLS. Bloglines My RSS Subscribers. useful tools and checklists. - Environmental NewsNet. Gil Friend. Grist Magazine. Howling at a Waning Moon. Human & Other Extinctions. Impact Analysis. Intentional Communities. Jim Kunstler. Lichenology. Locrian Rhapsody. Crooks & Liars.

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Personal Knowledge Management - Pollard

Buzz Marketing for Technology

So for example while many interviewees said they couldnt find what they were looking for, we tried to discover why this was: Was the tool too complex? subject matter experts, network coordinators and newsletter editors) to use a weblog-type tool to post and archive their content as part of their Public folder.

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How to Save the World - PKM An Update

Buzz Marketing for Technology

So for example while many interviewees said they couldnt find what they were looking for, we tried to discover why this was: Was the tool too complex? subject matter experts, network coordinators and newsletter editors) to use a weblog-type tool to post and archive their content as part of their Public folder.

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PKM and the Organization - Pollard

Buzz Marketing for Technology

Most organizations, too, refused to abandon the top-down centralized information model that was already in place, merely institutionalizing it with firewalls, access restrictions, monster centrally-managed one-size-fits-all databases and websites and over-engineered, over-managed collaboration and community-of-practice tools.