Google Long Tail Marketing PageRank White Paper 
Online Marketing Institute
JUNE 30, 2009
After all, "writing a column" (like a journalist) seems quite unlike the traditional serious and deeply-involved creation of a "white paper" - it doesnt feel right to some scientists. Eventually, these smart people see that blogging thrusts them and their content into the spotlight in a long-term, efficient manner.
Single Grain
FEBRUARY 10, 2020
Typically, a major goal behind content marketing is improving your site’s rankings on the search engines, especially Google. Because Google uses a fairly complex algorithm to value and rank content, they regularly make changes to their ranking algorithm and these are referred to as algorithm updates. Buyer’s Journey. Engagement.
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