Tony Zambito

OCTOBER 23, 2016

With information readily available, buying behaviors have become more self-directed, as well as, more goal-directed. vendor) information is diminishing while credibility in influencer sources is rising. Buying Behaviors : How people make choices and arrive at purchase decisions are undergoing major transformations.

Enterprise Management 100

Enterprise Management Marketing Strategy Marketing & Strategy Work Management 100

Tony Zambito

JULY 24, 2011

  What I do know is that the sources of information is abundant but can be overwhelming.  Social Media/Internet: “The game changer has been that with the Internet and Social Media you can really cull information together about products, solutions, companies, and the likes.    Not sure I get it. 

Peer-to-peer 100

Peer-to-peer Buyer Personas Allocation Social Networks 100

Tony Zambito

APRIL 7, 2010

Pick up any business magazine, newspaper, or go to any business information web site right now and the rage is social media, demand generation , marketing automation, email marketing, and a gluttony of other hot topics.   You set up your Google Reader and know it is information overload.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Buyer Personas Marketing Strategy 100