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12 Ways to Use Machine Learning in Digital Marketing

Single Grain

Gartner predicts that by 2020, around 30% of companies will be using machine learning and AI in at least one of their sales processes. Dive Deeper: The Complete Guide to Getting Started With Website Personalization. How AI Is Shaping the Future of Content Marketing and Personalization. 2) Faster Customer Service.

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6 Ways that Lead Bots Can Fuel Your Lead Generation Efforts

Single Grain

billion hours through the use of chatbots by 2023, and predicts cost savings of $8 billion from the use of chatbot conversions by 2022: And Gartner predicts that by 2021, around 50% of enterprises will spend more on chatbots than on mobile app development. How AI Helps Add Personalization to Your Email Campaigns. * more traffic and 4.5X

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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

Search engine optimization A/B split testing — like all split testing — allows you to isolate the variables increasing traffic so you can take a targeted approach to content changes. . Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), Increased traffic to your web page.

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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), Dive Deeper: How AI Helps Add Personalization to Your Email Campaigns. How to Use Personalization to Increase the Impact of Email Marketing. The Complete Guide to Getting Started With Website Personalization.

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42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.