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How B2B Marketers can stay close to their Customers

Valasys

JANUARY 17, 2020

According to Gartner, Customer Experience Management (CEM) is the practice of designing & reacting to customer interactions to meet or exceed their expectations, leading to greater customer satisfaction, loyalty & advocacy. B2B marketers need to sky-rocket their multichannel-attribution modeling with the right messaging.

B2B Marketing 64
B2B Marketing Marketing AI Marketing Management Multi-Touch Attribution 64
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Driving Results with Paid Media: 6 Key Trends for 2024

Choozle

APRIL 30, 2024

According to Gartner’s 2023 CMO Spend and Strategy Survey , 25.6% 2010s-2020s: Mobile and Video Dominance Content optimized for smartphones and the rise of video ads, with platforms like YouTube becoming key for engaging video ads. In today’s digital landscape, change isn’t just happening; it’s accelerating.

Paid Content 52
Paid Content Multi-Touch Attribution Paid Search Agency Marketing Budget 52
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