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65 Tweetable Moments From The Corporate Social Media Summit New York

Marketing Insider Group

Gartner says that by 2016 40% of all new Fortune 500 contacts will come from social media. Helps decrease calls to the call center, increases customer loyalty and decreases support costs. Helps decrease calls to the call center, increases customer loyalty and decreases support costs. “Be smart. Be respectful.

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In Today’s Experience Economy Your Customer Data Solution is Critical

Martech Advisor

The unit of exchange is data – the behavioral, financial, relationship, location, and personal identity information that gets exchanged – knowingly or not – in return for an ever-improving, loyalty-building customer experience. First appearing in 2013, CDPs have become a popular go-to technology for marketers.