Gartner Jigsaw Product Resources 
Hubspot
NOVEMBER 14, 2018
Much like the word “funnel” suggests, it’s based on the idea that you fill the top with people interested in your product (leads) and then filter out those who aren’t qualified to buy. Enter the Product Qualified Lead. A product qualified lead (PQL) is radically different from MQLs and SQLs. What is a product trial?
Hubspot
AUGUST 24, 2020
Most companies do not have the resources to fight for a market share in numerous different spaces. You can’t sell a product you don’t believe in, so starting with your passions and interests is paramount. From there, consider market demand, potential profitability, availability of products, and your competition. Image Source.
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