Sword and the Script | B2B

DECEMBER 28, 2022

According to Gartner, 83% of communications leaders surveyed say their influence among the c-suite has grown. Read more: Communications Influence with C-Suite Grows [Gartner Survey]. 13% say not following brand guidelines. 66% said conferences (including virtual). Communications Influence with the C-Suite Grew. PR measurement.

PR 80

PR Trust Marketing Stats B2B Marketing 80

Valasys

APRIL 17, 2023

A separate Gartner report states that there has been a 31% increase in AI-related job postings on LinkedIn. If you are looking to implement marketing automation into your workflow, there are certain guidelines that you need to follow. This isn’t just stat padding. A deeper meaning lies latent in these stats.

Marketing Automation Services 59

Marketing Automation Services Marketing AI Marketing Automation Automation 59

Single Grain

NOVEMBER 17, 2020

Another great source of information are the stats in your marketing automation system. Which of your content assets have the highest opt-in rates? Which of your email messages have the highest open rates? Another option is to throw out the guidelines I shared above about targeting. Check the Numbers.

Enterprise Management 98

Enterprise Management Cost per Lead Paid Search Agency Paid Content 98

Single Grain

JULY 19, 2019

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Turn the transcription into a standalone blog article with a short rewrite and addition of relevant stats/images.

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

Just a couple years ago, Gartner analysts predicted that by 2020 (now a mere 6 months away!), Consider these personalization stats : 63% of consumers are highly annoyed with generic advertising blasts. Flagging posts that don’t follow disclosure guidelines. 90% claim they find personalization appealing. on single-channel.

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

DECEMBER 6, 2019

You can rent these R2-D2-like robots for $7 an hour – which is less expensive than a human security guard's wage: Just a couple years ago, Gartner analysts predicted that by 2020, AI technologies would be pervasive in almost every new software product and service – a prediction that Harvard Business Review seconded earlier in 2019.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145