WebMarketCentral

JULY 23, 2009

On the plus side, a recent study from Forbes and Gartner suggests that we may have turned the corner, with C-level executives now optimistic about the outlook for 2010. Because when businesses aren't optimistic about demand, they don't invest in new software and other technologies. And people won't search for what they have no budget to buy.

Paid Content 20

Paid Content Search Engine Marketing Advertising Benchmark Search Marketing 20

WebMarketCentral

JANUARY 28, 2009

On the buyer side, FYIndOut is targeted at SMBs that are generally too small to have policies against endorsing vendors (as many larger enterprises unfortunately do) or to be clients of analyst firms like Gartner or Forrester. Social Tagging Web Marketing.

Enterprise Management 20

Enterprise Management Social Media Paid Content Marketing Management 20

WebMarketCentral

JULY 16, 2007

All three are more frequently referenced than paid analyst research (so.YouTube beats Gartner Group?). When conducting research specifically to assist with a buying decision, vendor content is the most referenced source, followed by social media and trade editorial. Vendor content came in second, followed closely by trade media.

Social Media 20

Social Media Peer-to-peer Wiki Media 20