Remove funnel trigger
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13 Email Workflows You Should Be Using in Your Marketing Automation

Hubspot

Lead nurturing campaigns aren't the only type of email marketing automation you can use to get more out of your contacts database. Main Triggers: Page Views or Content Offer Downloads. You can trigger a content download workflow based on a form submission from a tool like HubSpot’s free conversion tool, HubSpot Marketing Free.

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12 Automated Email Workflows You'll Kick Yourself For Not Using

Hubspot

In fact, according to a report released by Lenskold Group and The Pedowitz Group, 60% of survey respondents who use marketing automation say it has increased the quality of the leads that get passed to sales. Lead nurturing emails aren't the only types of email workflows you can set up to get more out of your marketing database.

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Sales and Marketing Alignment: 45 Experts Explain How To Connect The Dots

SnapApp

The B2B sales funnel has changed a lot. . Until recent years, the traditional selling process looked something like this: Marketing would hand leads off to the sales team. The sales team would attempt to close those leads. . They know how to communicate the value proposition which leads to the best messaging.

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What is Marketing Automation? [Infographic and Examples]

LeadSquared

It involves email marketing, social media scheduling, sales pipeline management , running and monitoring ad campaigns , managing leads, analyzing campaign sources, ROI, and more. In this world of eCommerce and digital customer interactions, marketing automation has a direct impact on sales. It saves the marketer a lot of time.

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139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)

SnapApp

Demand Gen / Lead Gen. Recommended reading: The 6 Types Of Social Media Content That Will Give You The Greatest Value. #5. Recommended reading: The Ultimate Guide To eCommerce Email Marketing (Online Retailers, This One’s For You…). #6. Recommended reading: How to Build a Steady Stream of Leads for Less Than $100/mo. #8.