Fulfillment Marketo Media Multivariate analysis 
Valasys
APRIL 20, 2023
Test Your Hypotheses: The next step is to test your hypotheses using A/B testing or multivariate testing. Implement Changes: Based on your analysis, you can implement changes to your website or landing page to improve the conversion rate. It’s important to base your hypotheses on data and insights rather than guesswork.
SnapApp
DECEMBER 12, 2017
Marketing automation already outperforms paid search and blogging for customer acquisition, and is more effective than analytics and social media for improving customer retention: . . . Multivariate testing will offer marketers much more data on what works, and what doesn’t. Anvil Media, Inc. Kent Lewis.
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