6sense
JULY 22, 2020
6sense, the leading Account Engagement Platform, today announced Native Retargeting, which enables 6sense customers to programmatically serve display ads to all website visitors or visitors from target accounts. With this release, 6sense now delivers the most comprehensive and accurate account-based advertising capabilities in the market.
PureB2B
FEBRUARY 3, 2022
Take it from Forrester, whose research found 77% of consumers have either chosen, recommended, or paid more for a brand that’s offered a personalized customer experience. These tools also go a step further, aggregating data from a variety of sources to identify prospects with expressed interest in your specific content.
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Content4Demand
NOVEMBER 5, 2021
We utilize lead scoring to rank potential customers by low, medium and high intent to purchase , accelerating the ability to identify in-market prospects and prioritize promising accounts. . How does the elimination of third-party cookies change the content marketing landscape?
Anteriad
DECEMBER 14, 2022
By leveraging psychographics, you can better adjust your messaging and how you approach your leads. Personalization is a hot topic in B2B marketing. It helps us collect information about in-market prospects and drive engagement by resonating with a prospect’s business needs.
6sense
MAY 10, 2017
One of the biggest accomplishments we’ve witnessed is having marketing and sales truly speak the same language. Our sales team is now hyper alert during the marketing-to-sales handoff because they understand the quality of the leads they’re being given. Entering sales conversations early and often.
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