The Ultimate Guide to Hiring a PR Agency in 2020
Hubspot
OCTOBER 16, 2019
They might use surveys, feedback forms, or focus groups to learn about your target audience. For example, HubSpot has an internal Wiki (see screenshot below), where our employees, who span seven countries, can communicate. That's why a PR firm would likely use market research as a tactic. Image source: HubSpot.
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