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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

I like the search engine and search phrase features. JumpLead , Leadlander , LeadsExplorer and ProspectVision have similar functionality. Here I can see how people from CDW Computer Centers navigated my website or clicked on email links via my lead nurturing efforts. Plus you can research trigger events with Google.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

When evaluating any technology to help manage demand, the short list of features should look something like: 1) Prospect data acquisition — helps with targeting, list building, list management, and data quality. The data has to flow back and forth and not dirty up the pipeline with raw leads. 6) SFA integration — ditto the above.