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How to Excel With the Most Underused Marketing Automation Features

Hubspot

From the results of its Marketing Automation Survey last year, Loopfuse released some interesting data about the adoption of advanced marketing automation features. Lead Nurturing. Lead nurturing is a fantastic way to continue moving your leads through the sales and marketing funnel. The Challenges. The Solution.

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Marketing Automation Trends for 2010

LeadSloth

Manager, Inbound Marketing, Marketo. Matthew Quinlan , VP Field Operations, Loopfuse. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. If you aren’t recycling leads (and most marketers aren’t), you are wasting a significant percentage of your marketing dollars.

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Lead Gen Tips: Find LinkedIn Names That Aren’t In Your Network - Smashmouth Marketing , April 29, 2010. Calculating the Value of a B2B Marketing Campaign - Digital Body Language , March 17, 2010. Social scoring will change your life. Loopfuse , June 30, 2010. What’s a Facebook fan worth?

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far) - Webbiquity , August 26, 2010 Facebook is an extraordinary phenomenon. Facebook Marketing Tips and Tactics. Facebook Advertising. In both these scenarios, emails emerge as the most popular lead nurturing channel.