Everything Technology Marketing

JULY 6, 2013

The popularity of white papers as a content marketing format is declining relative to interactive, easily digestible formats such as video. YouTube is gaining popularity as a social media platform to reach and engage B2B audiences – Facebook is losing ground. Marketing automation is on the rise.

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Everything Technology Marketing

JUNE 27, 2013

The popularity of white papers as a content marketing format is declining relative to interactive, easily digestible formats such as video. YouTube is gaining popularity as a social media platform to reach and engage B2B audiences – Facebook is losing ground. Marketing automation is on the rise.

Marketing Report 100

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Everything Technology Marketing

MAY 24, 2010

Do you set it free and make it easily shareable via Email, Twitter, Facebook? Are you building specific calls to action into your content to drive prospects to your next piece of content or interaction with you? Do you hide all of your content behind registration forms ?

Work Management 100

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