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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider.

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Alinean Launches Interactive White Papers

The ROI Guy

Overcomes Marketing Information Overload, Transforming Traditional White Papers into Dynamic, Personalized Engagement Tools Alinean, the leading creator of value-based interactive sales and marketing tools for B2B vendors, today launched a new demand generation tool for B2B marketers – Alinean Interactive White Papers.

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Lead Liaison Announces Next Iteration of Event Lead Management, GoExhibit!â„¢

Lead Liaison

Dallas, Texas – Lead Liaison first launched their event lead capture solution, GoCapture!â„¢, They have rapidly become the global leader in event lead management. Today, they announce the next iteration of their solution, GoExhibit!â„¢, â„¢ from competing solutions. About Lead Liaison.

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Enhancement Round-Up Q1 2019

Lead Liaison

An enhanced CRM/Marketing automation connector allows for deeper integrations. Plus, we’ve added over 10 new capabilities to our event lead management solution, GoExhibit!â„¢. As always, please feel free to contact your Lead Liaison Representative with any questions about the enhancements below. All Licenses.