Email Campaigns Information Marketo Microsite 
The Point
DECEMBER 16, 2013
Sirius Decisions wrote an insightful article last week about the acquisition by Marketo of Insightera (a Web personalization platform), and included was the following projection: “By 2015, we expect to see 71 percent of b-to-b organizations’ new inquiries coming via the corporate Web site.”. Fair enough. Virtually none.
SnapApp
MAY 24, 2016
This data also allows the right follow-up information to be sent to the right people at the right time. Onboarding/training (like a drip email campaign). Having specific content like assessments, roi calculators, and product pickers starts capturing that critical information as part of your content-enabled campaigns, pre-sales.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Valasys
JULY 1, 2021
With the help of B2B marketing automation solutions, marketers can place forms on landing pages, microsites, or on their website and can progressively collect information from visitors with each subsequent site visit. Here are some of our favorite picks for marketing automation tools in no particular order: Marketo.
SnapApp
JANUARY 24, 2017
For example: This interactive calculator helped provide value to the middle of the funnel lead while also providing Paycor more detailed prospect information. The other aspect that made these content-enabled campaigns perform well was the fact that they were distributed with a cross-channel distribution plan. Content loading.
SnapApp
JANUARY 24, 2017
For example: This interactive calculator helped provide value to the middle of the funnel lead while also providing Paycor more detailed prospect information. The other aspect that made these content-enabled campaigns perform well was the fact that they were distributed with a cross-channel distribution plan. Content loading.
Adobe Experience Cloud Blog
NOVEMBER 15, 2012
CRM systems are designed and optimized for a very different purpose, which is what creates the whitespace for marketing automation vendors (like Marketo). Track opportunities and pipeline, manage contact and account information. Use this information accordingly. Email and Online Marketing. Marketing Automation.
Adobe Experience Cloud Blog
NOVEMBER 6, 2017
Four decades after its inception, email is still considered a top channel—fiercely competing with social media and organic search when it comes to delivering ROI. In 2003, BlackBerry introduced devices which support push email, mobile telephone, text messaging, internet faxing, web browsing, and other wireless information services.
Expert insights. Personalized for you.
100 
Let's personalize your content