41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018
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APRIL 4, 2018
You have an expected close date, and are actively working with the person to get it done. . . The goal should be to increase the velocity of new opportunities in the pipeline month-over-month. . This answers the question: "Is the opportunity pipeline increasing or decreasing in size?". . Opportunities by Lead Source.
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