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The Ultimate Guide to the B2B Marketing Automation Solutions

Valasys

Marketo is excellent for new users as it has a very large and active knowledge base. Eloqua helps customers get the most out of its products by teaching and instructing them constantly. Eloqua is also exceptional for those prioritizing tight CRM integrations. The pricing starts at $1,195/month.

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Announcing the Winners of SnapApp's First Annual Customer Awards: The Snappys!

SnapApp

Prophix uses SnapApp and Eloqua to provide interactive content in drip campaigns. Depending on the user’s answers, they are directed down a certain track in Eloqua. Their first interactive content was a quiz testing users’ millenial marketing knowledge, based on a related white paper. Runner-Up: Prophix. Genius Generator.

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16 marketing automation platforms your organization should consider

Martech

Automating repetitive tasks like moving a lead through a pipeline, adding tags based on their responsiveness, or passing deals to a manager when help is needed. Act-On Software. Portland-based Act-On considers itself the only independent and marketing-focused automation vendor in the market. Oracle Eloqua.