Albacross

JANUARY 17, 2020

Airtable If you're still using Google Sheets in 2020. Airtable will make you never want to use Google Sheets again. By matching the IP address of visitors to your website to specific companies, it allows you to see exactly who has visited your website (rather than just traffic statistics found in tools like Google Analytics).

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Kapost

MARCH 17, 2017

Comb through active nurture campaigns, website resources, and social channels (including SlideShare and YouTube). Don’t forget content that lives on vendor websites or your Medium account. For example, are you switching from Marketo to Eloqua? From here, document your brand guidelines.

Enterprise Management 70

Enterprise Management Webinar Metrics Paid Search Agency Marketing & Strategy 70

OutboundView

SEPTEMBER 20, 2018

If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. Build templates for your campaign early – get 80% of your campaign done before you start, then customize based on the person receiving your message. Google thinks they are important).

Paid Content 34

Paid Content Sales Management Enterprise Management Work Management 34

Referral Rock

OCTOBER 30, 2019

This data can be pulled from multiple channels and stored in one central database, e.g., your website, social channels, support tickets, and customer reviews. Honestly, if you’re just starting to build your marketing stack, I would recommend signing up for three free tools, Hubspot, Google Analytics, and Mailchimp.

Marketing Automation Services 69

Marketing Automation Services Budget Programs Work Management Marketing Management 69