Remove gatekeeper help
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Getting into Revenue and Marketing Operations

Directive Agency

So, I thought that it might be helpful to put together some content about how to do that. Hopefully this will help answer some of the following questions. What resources are available to help me? Those four are Hubspot, Marketo, Pardot and Eloqua. What resources are available to help? Certifications.

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Why Sales Marketing Alignment Projects Fail

Envy

To cut to the chase, rivalry is still rife between marketing and sales teams but it’s shifted gear, often with an over-reliance on technology and processes to help bridge the gap. They are the gatekeepers between sales and marketing teams; the success of campaigns and achieving targets hinge on their qualification of leads.