B2B Category Creators Episode 9 Transcript
Metadata
APRIL 22, 2021
Before that, I found a company called Insightera which is about website personalization. And so they had all these IT folks calling Gardner and Forrester and complaining, and she said that was their hack. If we looked at Eloqua back then it was the giant, Marketo was trying to be a player. They wanted that to happen.
Let's personalize your content