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Riding the IoT wave at PTC

SWZD

They use Eloqua for Marketing Automation, and Full Circle Insights for tracking Lead to Revenue. Michelle said that Facebook and LinkedIn have been the most effective channels. We also discussed PTC’s use of social media. They generate a lot of activity on Twitter.

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Lisa’s App of the Week – Stack Moxie

Heinz Marketing

Click here for a full list, but here are some highlights: Marketo, Pardot, Hubspot, Eloqua. Bizible, Google Analytics, InsightSquared, Tableau, SEMRush, Full Circle Insights, Moz. AdRoll, Bing Ads, Demandbase, Facebook, Instagram, YouTube, WordPress, Terminus. Pricing and resources.