Effectiveness Order Sales Leads Vtrenz 
Customer Experience Matrix
JULY 3, 2008
Rather, it sells preconfigured applications that use the platform for specific purposes including sales pipeline analysis, order analysis, and (just released) sales lead analysis. These are supported by standard connectors to Salesforce.com, NetSuite (where Rudin was an advisory board member) and Oracle Order Management.
Online Marketing Institute
JULY 31, 2009
There are four primary buckets of technology solutions aimed at solving the “how do I make lead generation activities more effective?” The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. It's all about people, process and technology, in that order.
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