Inbox Insight

MAY 31, 2024

With global forecasts predicting economic downturns, businesses, especially larger ones, faced tightened budgets affecting marketing efforts. According to Marketing Week , nearly half (47.7%) of marketing teams reported experiencing reduced budgets in the last 12 months, underscoring the need for marketers to adapt and innovate.

Lead Ranking 52

Lead Ranking Lead Generation Lead Scoring Trends 52

PureB2B

FEBRUARY 14, 2022

Think peanut butter and jelly, salt and pepper, or the obvious one that rolls off the tongue: sales and marketing alignment. Maybe it’s getting a customer to sign up for your nurture program (for Marketing) and making a purchase in the same day (kudos, Sales!). Sure, the consumer examples are easy to find.

Top of Funnel 62

Top of Funnel Budget Programs Lead Ranking Intent-based Leads 62

DealSignal

FEBRUARY 23, 2023

Did you know that, according to a study by HubSpot , 61% of B2B marketers rank lead generation as their number one challenge? With businesses constantly searching for new customers, it’s no wonder that B2B lead generation has become a top priority for marketers.

Lead Generation 98

Lead Generation Email Marketing Lead Scoring Lead Ranking 98

DealSignal

APRIL 10, 2024

The days of creating inbound programs and waiting for prospects to get in touch with you first are becoming less effective. Table of Contents [Open] [Close] What is B2B intent data? Signs of buyer intent What types of intent data are there? What types of intent data are there?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

DealSignal

NOVEMBER 1, 2022

The days of creating inbound programs and waiting for prospects to get in touch with you first are becoming less effective. Table of Contents What is B2B intent data? The Ultimate Checklist: Questions to Ask B2B Data Vendors What types of intent data are there? B2B intent data is a collected set of those signals.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

DealSignal

MAY 3, 2021

The days of creating inbound programs and waiting for prospects to get in touch with you first are becoming less effective. What is B2B intent data? The essence of B2B intent data is to proactively identify potential buyers searching online for similar products and services that your company is selling. Signs of buyer intent.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

DealSignal

MARCH 22, 2023

Hint: if your forms have more than four fields, you have lots of room to optimize and bring in more leads.) Marketers know this but often feel at a loss about what to do because they don’t want to miss out on relevant data points, like company size, job title, and other important attributes for sales to know.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52