Hinge Marketing

JUNE 5, 2017

Often these key business insights are organized within a SWOT analysis. While that may seem obvious, many firms spend little time on their SWOT analysis, relying instead on personal beliefs and anecdotal experience. You want to do everything you can to root your planning process in reality.

Work Management 99

Work Management Marketing Budget Planning Marketing Management 99

Single Grain

JUNE 3, 2021

Audience research, buyer persona creation, SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, PEST (Political, Economic, Social, Technological) analysis, market segmentation, and risk analysis are some of the tasks the marketing director is responsible for. Market research is a vital component of business strategy.

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

Hubspot

SEPTEMBER 7, 2016

84% of buyers engage in online information consumption and education 2. Search engines, and increasingly social media, are where your buyers go to learn and educate themselves on how to solve their challenges, learn about their options, and determine which company or companies they are going to engage with when making a final decision.

Lead Scoring 28

Lead Scoring Lead Ranking Sales Qualified Leads Landing Pages 28

Single Grain

FEBRUARY 22, 2024

Here’s a quick look: Demographic Information: Collect basic demographic information such as age, gender, location, education, and income level from your existing customer database, social media analytics (e.g., Remember, great content is a balance of visual appeal and educational value. Where do you find the necessary data?

eCommerce 52

eCommerce Paid Content Tactics Tips 52

Directive Agency

MAY 9, 2017

Here’s a sample of daily inputs for a high-performing VP of Marketing: Assign Daily Objectives For Each Team Member. They are the quarterback for all your efforts that hit a search engine and should be educating your other departments of following simple best practices when doing PR and other forms of offsite marketing.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85