Single Grain

AUGUST 7, 2023

QR Codes : Using QR codes that can be scanned by mobile devices to provide information or link to a website. A great example of mobile advertising is Pond’s ad promoting their new Triple Charcoal cleansing technology to consumers in Indonesia: They used vertical video ads to educate the importance of cleansing the skin.

Mobile Advertising 52

Mobile Advertising Paid Content ROAS Advertising Agencies 52

Convert

APRIL 12, 2022

Your ROAS is plummeting thanks to iOS 14 You’re probably spending more money than before trying to get eyeballs on your product, but the post-ATT world has messed with the way pixel-based conversions work. Mail Privacy Protection (MPP) has made sure of that. Your open rates are skewed Email numbers are no longer accurate.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52

Convert

APRIL 12, 2022

Your ROAS is plummeting thanks to iOS 14 You’re probably spending more money than before trying to get eyeballs on your product, but the post-ATT world has messed with the way pixel-based conversions work. Mail Privacy Protection (MPP) has made sure of that. Your open rates are skewed Email numbers are no longer accurate.

Marketing Attribution 52

Marketing Attribution Multivariate analysis Top of Funnel Lead Ranking 52