MKT1

OCTOBER 24, 2023

There’s no better time for me to share my thoughts on building a high-impact growth strategy–and what exercises you should go through that will actually lead you to the right growth marketing plan for your business. Part 1: What drives your growth marketing strategy? I wrote about this recently.

Growth Marketing 59

Growth Marketing Paid Search Agency Marketing Analytics Tools Sales Management 59

Hubspot

JANUARY 27, 2020

I talked to several growth leaders and also wrote down my own favorite ways of combating success theater, which I'll share now. Our team at HubSpot places a huge value on learning, and not just on reporting our wins week-over-week. This involves strong alignment between BI, marketing, sales, and partner teams. Old joke ….

Multi-Touch Attribution 100

Multi-Touch Attribution Lead Ranking Case Studies Case Study 100

Goodish Agency

MARCH 18, 2021

So, here’s what you got to do to be Apple, have a branding person argue with every decision your growth marketer wants to make (& vice-versa). Basically, the lower the variance & the smaller the sample size vs the entire population is, the less certain we can be that those results weren’t just a fluke. Insanity really.

Paid Content 89

Paid Content Marketing Strategy Marketing & Strategy Paid Search Agency 89

Hubspot

AUGUST 9, 2018

There are too many marketing roles and functions to provide a single definition applicable to everyone in this field. Before we dive into the various positions you can find within a marketing department, let’s discuss tools and education necessary to become a marketer. What You Need to Be a Marketer.

Paid Content 95

Paid Content Marketing Budget Creation Work Management Planning 95

Single Grain

JUNE 3, 2021

Here are the best channels to hire a director of marketing for your company: Use LinkedIn. You can search on LinkedIn with keywords like “growth marketer,” “marketing director,” “director of marketing,” “SaaS marketing director,” etc.

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot CRM. HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

SnapApp

JULY 7, 2017

As you know, we are a B2B content marketing agency and we produce a lot of technical white papers for our clients. From a marketing perspective, its purpose is to educate a certain audience about an issue. R onSela.com | Growth Marketing Consultant. . .

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118