The Definition of a Long-Tail Keyword [In Under 100 Words]
Hubspot
MARCH 29, 2014
'A long-tail keyword is a keyword phrase that contains at least three words (though some say two or more is considered long-tail). Long-tail keywords are used to target niche demographics rather than mass audiences. In other words, they''re more specific and often less competitive than generic keyword terms. Because of that, they provide both short-term and long-term benefits.
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