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10 Creative Lead Gen Examples Sourced from Marketing Legends

Unbounce

Rather than lock up their content entirely behind a lead gen form, they actually embedded forms into each video so they showed up as you watch. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar. Let’s get cooking. Jump to a Creative Lead Gen Example.

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10 creative lead gen examples sourced from marketing legends

Unbounce

Rather than lock everything behind a form, they embedded forms into each video—and it’s a great example of creative lead generation. Marketers could use it to research and prioritize new keywords in just a few minutes. Here’s how the tool works. You start out by entering a keyword or website URL that you’re interested in analyzing.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

Erik Freeman compiles a list of posts featuring Google+ tips and tricks, guidance on inviting friends to circle you, an amazing use of video on Google+, the effort by Matthew Epstein to get hired using the social network, and notes about Google’s privacy policy (though of course this has changed , dramatically, recently).

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