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The real problem with Google might be Facebook

Convince & Convert

As Twitter (and eventually, Instagram and Pinterest) get their self-serve advertising capabilities sorted out enough that small businesses can easily deploy them, companies that have lived and died by their Google paid search programs are going to develop a wandering eye. Yes, Facebook is the world’s most popular social network, and 1.5

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The real problem with Google might be Facebook

Convince & Convert

As Twitter (and eventually, Instagram and Pinterest) get their self-serve advertising capabilities sorted out enough that small businesses can easily deploy them, companies that have lived and died by their Google paid search programs are going to develop a wandering eye. Yes, Facebook is the world’s most popular social network, and 1.5

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7 Killer Digital Advertising Trends Every Marketer Should Know in 2020

Single Grain

Gen Z, meanwhile, might be more drawn to YouTube vloggers and social media influencers on Twitter, Facebook and Instagram. We know that about 82% of Millennials regularly take part in festivals, concerts, events and different kinds of outdoor activities. What does this all mean? music gig, party or storefront).

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A Brief History of Online Advertising

Hubspot

Doubleclick emerged on the scene as one of the first ROI tools for banner ad campaigns. With Doubleclick, advertisers could see if an ad's performance was suffering midway through a campaign, and they had the option to make changes. They offered advertisers a new service called D.A.R.T.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

What percentage of Fortune 100 companies are on Twitter? Which social networking site is used by 92% of senior marketing executives? What social media tool helps small business double their reach on Twitter? How do B2B social media marketing practices differ from B2C companies? While 28% of U.S.