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The Top 10 Marketing Attribution Software Solutions

Oktopost

Attribution. It’s hard to deny that it is the biggest marketing concern in 2019. Especially, for B2B and Considered Purchase marketing. digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. So, what’s a marketer to do?!

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Your Definitive Guide to Google Analytics

Sharpspring

With Google Analytics, you’ll be able to understand your users on a whole new level, improve your marketing with detailed insights, and use Google’s knowledge to get the most out of your data. Data Collection and Management. Configuration APIs: Use configuration APIs to find new ways to manage your account. And much more….

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Navigating the Post-Cookie World: A Comprehensive Guide for Marketers and Advertisers

Choozle

Google’s announcement to remove third-party cookies on Chrome by the third quarter of 2024 has left many marketers and advertisers at medium-sized businesses wondering about the future of tracking, targeting, and measurement. those without direct ownership of or access to market-level data sets or comprehensive identity graphs).