Customer Experience Matrix

JUNE 2, 2009

Summary: marketing vendors offer several types of social media applications. CRM vendor RightNow offers something similar under the label of Cloud Links. - add social media data to prospect profiles. InsideView is already integrated with major CRM vendors and with the Marketbright demand generation system.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Marketing Management 120

Customer Experience Matrix

JUNE 19, 2015

The failure of freemium (though not open source) offerings from LoopFuse and Genius are strong evidence that being free is not enough. Mautic certainly has an appeal for service vendors, since it removes the cost of payments to a HubSpot or Infusionsoft. There are about twenty of these, including major vendors in each category.

Marketing Automation Services 120

Marketing Automation Services Marketing Automation Work Management Automation 120

Customer Experience Matrix

NOVEMBER 17, 2010

Summary: LoopFuse has extended its system to capture more Web traffic data, which lays the foundation for future analytics. LoopFuse recently released its latest enhancements, which it somewhat grandiosely labels as making it “ the First and Only Marketing Automation Solution with Inbound Marketing ”. All of these are valuable reports.

Loopfuse 120

Loopfuse Traffic Work Management Paid Search Agency 120