Zoominfo

JULY 25, 2022

“Building a successful remote work culture is about getting the job done and trusting that people have the maturity and responsibility needed to accomplish their work goals,” says Val Kirilova, head of people and talent at Rockerbox, a remote-first company. Employers need to be clear about what employees need to accomplish.

Lead Ranking 130

Lead Ranking Work Management VALS Distribution 130

Content Marketing Institute

SEPTEMBER 5, 2018

“OK, Google, how do I integrate helpful chatbots into my existing content strategy without spending a fortune or frustrating my audience?”. NLP-based bots are the front ends to more sophisticated cognitive systems, as Val Swisher explained in a presentation on natural language processing at the Intelligent Content Conference.

CMS Development 72

CMS Development Marketing AI VALS Marketing & Strategy 72

Convince & Convert

JULY 28, 2010

Have them document EVERY question they receive. Make sure you’re not just shopping who you think your competitors are, but also who Google says your competitors are, based on search engine results. These front lines warriors are the people most in touch with the concerns and questions of your customers and prospects.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

AUGUST 3, 2010

Incidentally, this is why Google is so afraid of Facebook. Google has made a couple of dollars by reading and ranking Web pages. Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Incidentally, this is why Google is so afraid of Facebook. Google has made a couple of dollars by reading and ranking Web pages. Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167