Vidyard

FEBRUARY 6, 2014

Narrowcasting to the extreme Facebook built their Look back videos to be shared, but in reality, they only really care about one viewer – me. Think about where your company can use this type of targeted approach with video.

Video Marketing 54

Video Marketing Personalization Narrowcasting Ideal Customer Profiles 54

Convince & Convert

JUNE 25, 2014

Start Narrowcasting The most common misconception I run into when it comes to video is that B2B brands feel a pressure to go viral. If you narrowcast a highly targeted message capitalizing on your ideal prospect’s pain points, you’ll attract leads who have the interest and budget to actually convert and purchase your B2B solution.

Lead Ranking 167

Lead Ranking Narrowcasting Lead Scoring Video Marketing 167

Vidyard

MAY 9, 2013

Our steps include: defining your content strategy based on Narrowcasting principles, building your video marketing studio, creating “teaser” content videos which leverages YouTube to drive new leads to your website and conversion point.

Narrowcasting 51

Narrowcasting Video Marketing Planning Youtube 51

Webbiquity

FEBRUARY 23, 2012

Circles enable you to ‘narrowcast’ messages…Suddenly, Google+ can enable micro-targeting via circles.”). His post includes an excellent graphic illustrating the distribution of social media traffic across the major networks. Google+ Pro Tips Round-Up: Week 1 by Business Insider. by iMedia Connection.

Google 100

Google Tactics Tips Best Practices 100