Lead Qualification; Does PANDA Outstrip BANT in the Long Run?
Inbox Insight
OCTOBER 8, 2019
52% of marketers say they provide salespeople with their best quality leads, while salespeople rank marketing-sourced leads last. Now’s the time to scrutinize your lead qualification methodology and understand what a ‘quality lead’ really looks like from both a marketing and sales perspective. HubSpot, 2017 ).
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