The Beautiful Game: A Guide to Attribution Reports with Salesforce
SmartBug Media
NOVEMBER 3, 2020
UTM Medium = Display. All of the above comes with the caveat that, in my experience, Campaign Influence is not the most well-thought-out feature set in Salesforce and can be a very confusing world to enter into. A fairly standard use case for Salesforce campaigns is when you are hosting a live event. Full Circle Insights.
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