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Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

An empowered buyer means that the role of sales will dramatically be impacted, requiring sales enablement and marketing to help redefine and drive a new breed of value selling professional. Tailwinds for Marketing Automation Software - Insi. Frugalnomics in Full Effect: Forrester and Gartner. Is Marketing Too Busy?