Disintermediation Education RSS Social Networks 
Industrial Marketing Today
SEPTEMBER 27, 2010
The salesperson may have to spend a lot of time re-educating the customer and correcting misunderstandings Customers are prisoners of their own experiences (we all are). Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. He is the Founder & President of Tiecas, Inc. –
Buzz Marketing for Technology
JUNE 27, 2008
One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information. Use RSS feeds to simplify publishing and subscribing to others content, and show employees how to use them and how to integrate this content into their personal taxonomy. This is the essence of PKM.
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