33 Thought-Provoking B2B Social Media and Marketing Stats
Webbiquity
FEBRUARY 16, 2016
“Lack of understanding” was cited as the top challenge in using programmatic for 47% of B2B marketers. 5 B2B Lead Generation Stats and Facts. Between 28% and 35% percent of B2B leads come from marketing, while 45% to 52% on average are generated by sales teams. Direct Marketing ). Marketing Think ).
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